The single most important problem confronting virtually every country and government in the world is the growing number of unemployed and under-employed people who do not earn enough to actually survive from one day to the next. Solving this problem is fairly simple: create more jobs and / or make sure individuals have the skills necessary to satisfy the demands of modern commercial employment. Our focus is to provide a skills transfer environment that will allow everyone to participate in today’s marketplace or in the ideal case, create a person’s own business start up. Top-down skills training programs using traditional teaching methods have a tough time making a global impact, for a number of reasons. Traditional programs are extremely difficult to scale. Target populations are very large yet divided by geography, language, culture. Appropriate content is also segmented by industry, geography, knowledge level. Potential entrepreneurs need motivation and confidence, not just knowledge. Online and mobile tools and technologies are widely available, creating an unprecedented opportunity to build a bottom-up program for skills transfer and entrepreneur support. The project goal is to develop and deploy a scalable methodology and platform for addressing the...
Our strategy delivers skills transfer solutions that are easy to access and understand regardless of a person’s prior education or economic well-being. Scalable on a local and global level Highly segment able and localizable to match target audiences Accessible at street and village level Bi-directional: distribute to and capture content from users Multi-directional: facilitate sharing and dialogue between localities Sustainable revenue in long-term and at scale Economical to prototype and...
Life in the 21st century is global and extremely local at the same time. Our objective is to develop a “skills transfer solution” for both the creation and delivery of content that works at both levels simultaneously. The model integrates 4 key strategic elements: Mobile Delivery Leverage ubiquitous cell phones for both capture and delivery. Anyone with a smart phone (or tablet) can shoot, segment, and upload skill bites to our platform – creating...
There is a huge and unprecedented opportunity to combine two trends in digital content to broaden and scale our potential audience. With 5.9 billion mobile-cellular subscriptions worldwide, global penetration has reached 87%, and 79% in the developing world. Anyone with a smart phone (or tablet) can create and consume content – text, images, video – on the same device. At the same time, social media is spurring the development of multiple open platforms for sharing...
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